Tell the Story. Shape the Message. Amplify the Movement.

📱 Location: Remote or Texas-based
⏰ Time Commitment: 5–15 hours/week (flexible based on capacity)
👥 Reports to: Bernard Johnson & Campaign Manager

The Opportunity

In a world of scripted politicians and cookie-cutter campaigns, authenticity wins. As our Social Media Content Manager & Communications Director, you'll craft the digital voice of a campaign that refuses to play by the usual rules.

Managing Content and being the Communications Director isn't about spinning talking points or going viral for the sake of likes. It's about telling Bernard's story with integrity, connecting real people to fundamental principles, and proving that a message rooted in faith, freedom, and compassion can cut through the noise.

You'll have creative freedom to build compelling content, shape our digital presence, and help everyday Texans see there's a better way forward.

What You'll Do

Create Content That Connects

• Design engaging, values-driven posts for Facebook, Instagram, Twitter/X, and emerging platforms
• Write compelling captions, graphics, and short-form video content
• Translate complex policy positions into clear, relatable messaging
• Develop content that inspires action—not just engagement

Own the Voice

• Maintain a consistent, authentic tone that reflects Bernard's character and values
• Craft messaging that resonates with Libertarians, independents, and disillusioned voters
• Balance bold truth-telling with compassion and professionalism

Drive Strategy

• Build and manage a content calendar aligned with campaign priorities
• Promote volunteer opportunities, events, policy positions, and community stories
• Time content around key moments (debates, endorsements, district events)
• Track performance metrics and adjust strategy based on what works

Communicate Across Channels

• Draft email blasts to supporters with calls-to-action
• Write press releases and talking points when news breaks
• Coordinate messaging with the Campaign Manager for major announcements
• Monitor social mentions and engage authentically with the community

Respond with Agility

• Handle real-time updates during events or breaking news
• Address questions and feedback from supporters and skeptics alike
• Adapt quickly to the fast pace of digital campaigns

You Bring

Essential:

• Excellent writing skills – you know how to craft messages that move people
• Design capability – comfortable using Canva, Adobe Express, or similar tools
• Social media fluency – you understand algorithms, engagement, and what makes content shareable
• Platform experience – familiarity with Meta Business Suite, Twitter/X, Instagram, scheduling tools
• Values alignment – genuine commitment to liberty, limited government, and Bernard's platform
• Fast-paced mindset – campaigns move quickly; you thrive in that environment

Bonus Skills (Not Required, But Awesome):

• Video editing experience (CapCut, Adobe Premiere, DaVinci Resolve, etc.)
• Prior experience managing candidate or cause-based pages
• Graphic design skills beyond templates (Photoshop, Illustrator, Figma)
• Understanding of SEO, email marketing, or digital advertising
• Experience with livestreaming or event coverage

This Role Is Perfect For

• Digital marketers ready to use their skills for something meaningful
• Freelance creators looking for flexible, mission-driven work
• Journalism or comms students wanting hands-on campaign experience
• Social media managers tired of corporate content calendars
• Writers and designers passionate about politics and persuasion
• Content creators who want to build a portfolio that matters

Why This Matters

Most campaigns hire consultants who churn out generic content and disappear after Election Day. We're building something different—a movement that outlasts one election cycle.

As our Communications Director, you'll help define what a principled, people-powered campaign looks like in the digital age. The content you create today becomes the record of this movement tomorrow. Your work won't just win votes—it'll inspire others to run campaigns like this in the future.

What You'll Gain

• Portfolio-building experience – create content for a real congressional campaign
• Leadership skills – shape strategy, not just execute tasks
• Creative freedom – work with a candidate who trusts you to tell his story authentically
• Network connections – build relationships with other campaigns, libertarian organizations, and media outlets
• Impact – see your work directly influence real people and real outcomes

Ready to Shape the Message?

We're looking for someone who can start ASAP and hit the ground running.

Apply Now | Portfolio or Writing Samples Welcome

Questions?  Email: [email protected]